Brand Collaboration

Zara Wardrobe Man FW23 x Joe McKenna

McKenna’s collaboration with Zara produced an immaculate menswear capsule collection for AW23, taking the fast-fashion flagship elegantly upscale. The clothes feature impeccable tailoring, classic coats and timeless knitwear complete with leather elbow patches. The accompanying images were pure McKenna, encapsulated in an enigmatic film voiced with quotes from Orson Welles and HP Lovecraft. “I have always been more interested in experiment than accomplishment.”