Branding, Design Direction, Design

The Met Unframed

The Met Unframed is a collaborative immersive art and gaming experience between The Metropolitan Museum of Art in New York City and Verizon.

The experience invites online visitors to explore digital galleries and unlock augmented reality versions of the art which can also be displayed virtually in the user’s home through the use of AR technology.

Working with the in-house team at Verizon – Tofer Moran, Melissa Avery and Viktor Angwald – Craig developed a contemporary look and feel that re-interpreted various artworks using a variety of techniques including depth mapping, 3D modeling and CGI.