SIXTY HOTELS

Launched in partnership with Artsy, Georgia created a signature cultural program for Sixty’s Nautilus Hotel in Miami that could be renewed each year during Art Basel Miami Beach. The annual pool painting commission, launched in partnership with Artsy, and featured Katharine Bernhardt in its first year and artist Misaki Kawai in the year following. In addition to acting as commision curator, Georgia also advised on content, social media, press, and event strategy to drive buzz for the brand. The program established the hotel as a destination during an oversaturated and competitive week; and successfully drove significant social media buzz and hotel revenue.