Mixed Reality & Collage

Good Grief, Charlie Brown!

A moving visual language for Good Grief, Charlie Brown! at Somerset House, celebrating Snoopy and the enduring power of Peanuts.

International Magic created a series of mixed reality shorts to communicate the social, cultural and political themes explored in Schulz’s work.

Profiles of a selection of the contemporary artists featured in the exhibition were created to portray how Peanuts has inspired their own work.

Artists profiles for KAWS, Patten, Andy Holden, Ryan Gander, Mira Calix, Fiona Banner, Mark Drew and more.

The juxtaposition of Peanuts’ world with purpose shot drone footage of Somerset House, narrated by an array of ‘bots’, re-imagines Schulz’s legacy for today’s meme and pop culture generation.