Paul Simmons

Paul Simmons is a strategy director and cultural insight expert

Working across fashion, luxury, art, sport and music, Paul builds impactful strategies grounded in audience insight, cultural context, and competitor analysis. His work spans brand positioning, collaboration models, and end-to-end campaign and content strategy.

His client roster includes Hermès, Prada, Nike, On, Bvlgari, Loro Piana, 16Arlington, Moncler, Alexander McQueen, Saint Laurent, Isabel Marant, Givenchy,  Warner Records, BMW, i-D and Highsnobiety. His work has been featured by Vogue Business, Creative Review, The Financial Times, Glossy and El País.